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Category: Digital Marketing

Digital Marketing

Google Ads moves reports to new location in latest UI update

[ad_1] Google Ads has rolled out an updated UI to a small number of accounts. While the affected accounts will experience a different layout, structure

January 25, 2024 No Comments

Digital Marketing

Google tests ‘highly rated’ call out for local services ads

[ad_1] Google is piloting a new SERPs feature called “highly rated” for Local Services ads (LSA). As part of the experiment, when users input a

January 25, 2024 No Comments

Digital Marketing

Meta boosts automated audience targeting options in latest AI push

[ad_1] Meta’s Advantage detailed targeting is now available on all campaign objectives and optimizations. The decision to expand access to this automated audience targeting feature

January 25, 2024 No Comments

Digital Marketing

YouTube advertising: The ultimate guide

[ad_1] With billions of users worldwide, one of the lowest advertising costs and the growing preference for video, YouTube has some serious marketing potential. Aside

January 25, 2024 No Comments

Digital Marketing

8 red flags to watch out for

[ad_1] SEO has been around for decades, yet experiences with it vary widely. The fact that so many agencies offer SEO services today can give

January 25, 2024 No Comments

Digital Marketing

LinkedIn to sunset lookalike audiences

[ad_1] LinkedIn will discontinue lookalike audiences on February 29. Why we care. Before March, advertisers must modify their audience targeting strategy, as they will no

January 24, 2024 No Comments

Digital Marketing

75% of top brands fall victim to fraud in Google Search Ads

[ad_1] Three-quarters of leading brands in the US and UK reportedly fall victim to identity theft in Google Search Ads. Consequences range from financial losses

January 24, 2024 No Comments

Digital Marketing

Meta unveils updated tools for enhanced brand safety controls

[ad_1] Meta introduced new tools and features to existing tools that enable brands to monitor their reputation across its platforms. They include: Brand Rights Protection

January 24, 2024 No Comments

Digital Marketing

TikTok pilots 30-minute video uploads for select users

[ad_1] TikTok is trialing 30-minute long video uploads for some users in the beta version of its app. Why we care. Longer videos may provide

January 24, 2024 No Comments

Digital Marketing

A 7-step guide for SEOs

[ad_1] Image alt text is important for accessibility and beneficial for SEO. But if you have lots of images on your website, manually writing alt

January 24, 2024 No Comments

Category: Digital Marketing

Google Ads moves reports to new location in latest UI update

Google tests ‘highly rated’ call out for local services ads

Meta boosts automated audience targeting options in latest AI push

YouTube advertising: The ultimate guide

8 red flags to watch out for

LinkedIn to sunset lookalike audiences

75% of top brands fall victim to fraud in Google Search Ads

Meta unveils updated tools for enhanced brand safety controls

TikTok pilots 30-minute video uploads for select users

A 7-step guide for SEOs

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