Google publishes Performance Max developer guide

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Google released a dedicated guide for developers called the Performance Max developer guide.

The document is aimed at helping developers access the necessary information to build PMax integrations more easily.

Why we care. For developers working on PMax integration, this guide consolidates all necessary information into one convenient location.

Additional improvements. Google Ads also announced several other improvements, including:

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Deep dive. Read Google’s announcement in full for more information.

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