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Category: Digital Marketing

Digital Marketing

7 key 2024 search trends to watch and 3 top priorities

[ad_1] In 2023, we witnessed the rise of AI-powered search and significant evolution of the SERPs with the arrival of Google’s Search Generative Experience, as

December 21, 2023 No Comments

Digital Marketing

Google Search is investigating reports of delayed indexing issues

[ad_1] Google posted an indexing issue with Google Search, saying it is investigating reports of indexing delays for content. Google said this issue is “affecting

December 21, 2023 No Comments

Digital Marketing

6 books to help make your marketing more successful in 2024

[ad_1] One of the joys of living in a place where the winters tend to be long and dark is the time it allows for

December 21, 2023 No Comments

Digital Marketing

Google’s shifting approach to AI content: An in-depth look

[ad_1] The prevalence of mass-produced, AI-generated content is making it harder for Google to detect spam. AI-generated content has also made judging what is quality

December 21, 2023 No Comments

Digital Marketing

Join a masterclass on data storytelling

[ad_1] Data storytelling helps marketers present complex information in a relatable and compelling format – which plays a heavy hand in engaging consumers, influencing decisions

December 20, 2023 No Comments

Digital Marketing

Campaign Management: All To know

[ad_1] Campaign management software helps you automate the manual tasks of planning, launching and measuring the impact of your marketing campaigns. Modern marketing campaigns often

December 20, 2023 No Comments

Digital Marketing

Google Ads team facing major restructure amid automation boom

[ad_1] Google is reportedly planning a major reshuffle of its 30,000-person ad sales unit. Sean Downey, who is in charge of ad sales to big

December 20, 2023 No Comments

Digital Marketing

Support not being phased out but changes are coming

[ad_1] Google Ads has confirmed that support is not being phased out. With the introduction of a paid support service in August, concerns arose among

December 20, 2023 No Comments

Digital Marketing

Google confirms it is testing ad copy variation in live ads

[ad_1] Google has quietly started testing placing headlines within the ad copy description text in live ads. Advertisers were not given prior notice about the

December 20, 2023 No Comments

Digital Marketing

Google is evaluating additional PMax brand safety controls

[ad_1] Google is actively looking into improving brand safety controls for Performance Max (PMax) following a damning report by Adalytics. The research, which was published

December 19, 2023 No Comments

Category: Digital Marketing

7 key 2024 search trends to watch and 3 top priorities

Google Search is investigating reports of delayed indexing issues

6 books to help make your marketing more successful in 2024

Google’s shifting approach to AI content: An in-depth look

Join a masterclass on data storytelling

Campaign Management: All To know

Google Ads team facing major restructure amid automation boom

Support not being phased out but changes are coming

Google confirms it is testing ad copy variation in live ads

Google is evaluating additional PMax brand safety controls

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