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Category: Digital Marketing

Digital Marketing

Google to cut thousands of search quality rater jobs after dropping contract with Appen

[ad_1] Appen, an Australian data services company that Google contracted with for a large number of its third-party search quality raters, was notified by Google

January 22, 2024 No Comments

Digital Marketing

The great SEO heist: The untold story

[ad_1] It’s been a few months since the great SEO heist went viral online. You probably have heard all about it already. But what you

January 22, 2024 No Comments

Digital Marketing

A/B testing mistakes PPC marketers make and how to fix them

[ad_1] Have you ever implemented the top-performing variation from a PPC ad copy A/B test but don’t actually see any improvement? This happens more often

January 22, 2024 No Comments

Digital Marketing

LinkedIn launches sponsored articles

[ad_1] LinkedIn has introduced sponsored articles, providing marketers with an additional tool that may contribute to enhancing brand awareness, increasing engagement, and driving lead generation.

January 19, 2024 No Comments

Digital Marketing

Google rolls out new PMax guide and updates several others

[ad_1] Google Ads now provides a new “Getting Started” Performance Max guide, assisting advertisers with step-by-step instructions for building more effective campaigns. Additionally, the platform

January 19, 2024 No Comments

Digital Marketing

Best practices and examples from 50+ brands

[ad_1] 404 page errors can frustrate users and cause them to leave your site. However, with some foresight, these errors can become an opportunity to

January 19, 2024 No Comments

Digital Marketing

How advertisers can stay ahead

[ad_1] Major shifts in 2024 will disrupt the PPC industry. Third-party cookies will be retired, accelerating privacy-focused measurement. Meanwhile, automation through AI will transform campaign

January 19, 2024 No Comments

Digital Marketing

15 SEO localization dos and don’ts: Navigating cultural sensitivity

[ad_1] In global markets, effective SEO extends beyond keywords and backlinks. It must consider cultural nuances to resonate with diverse audiences with different languages and

January 19, 2024 No Comments

Digital Marketing

All Facebook users are monitored by thousands of brands

[ad_1] Facebook’s extensive monitoring of its users’ online activities has been exposed in a new study. The research conducted by Consumer Reports indicates that, on

January 18, 2024 No Comments

Digital Marketing

Urgent steps for advertisers running campaigns in the EU

[ad_1] Advertisers who want to show personalized ads to consumers in the European Economic Area (EEA) must take immediate action to prevent campaign performance issues.

January 18, 2024 No Comments

Category: Digital Marketing

Google to cut thousands of search quality rater jobs after dropping contract with Appen

The great SEO heist: The untold story

A/B testing mistakes PPC marketers make and how to fix them

LinkedIn launches sponsored articles

Google rolls out new PMax guide and updates several others

Best practices and examples from 50+ brands

How advertisers can stay ahead

15 SEO localization dos and don’ts: Navigating cultural sensitivity

All Facebook users are monitored by thousands of brands

Urgent steps for advertisers running campaigns in the EU

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