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Category: Digital Marketing

Digital Marketing

Google Analytics real-time reporting bug confirmed

[ad_1] Google has confirmed an issue with the real-time analytics reports within Google Analytics, GA4. Many profiles show zero real-time traffic being reported since early

March 27, 2024 No Comments

Digital Marketing

Dynamic UTM parameters for LinkedIn ads are here!

[ad_1] Praise be. For LinkedIn have just announced the arrival of Dynamic UTM parameters. This is big news because manually configuring the campaign UTM tracking

March 27, 2024 No Comments

Digital Marketing

Amazon ordered to publicly share details of ads it serves in the EU

[ad_1] Amazon must now share details about the ads it serves in the European Union through a public library. The retail giant is being forced

March 27, 2024 No Comments

Digital Marketing

Google changes definition of ‘top ads’

[ad_1] Google updated its definition of top ads in its Help Center to better reflect how ads can appear in Google Search A spokesperson told

March 27, 2024 No Comments

Digital Marketing

Six Practical Things You Should Doing In Your Paid Social Advertising Campaigns

[ad_1] As we navigate the complexities of paid social advertising, remember that the essence of success lies in understanding your audience, being creative with your

March 27, 2024 No Comments

Digital Marketing

Is account-based marketing worth it?

[ad_1] In B2B marketing, the traditional approach of casting a wide net is increasingly being challenged by a more targeted and personalized strategy: account-based marketing

March 27, 2024 No Comments

Digital Marketing

Benefits of PPC Advertising for Businesses: Driving Traffic and Conversions

[ad_1] Today’s digital marketing ecosystem is characterized by high paced dynamics, companies keep searching for fresh approaches to empower their audience and boost sales. The

March 27, 2024 No Comments